In addition to our classic video production, we explore actively the creative potential of AI. Moving image and photography are constantly evolving – and we’re excited to help shape this transformation.
Generative AI opens up new ways to merge creativity and efficiency. We integrate it across the entire production process. From concept development and visual research to editing, VFX, and compositing.
For us, AI is not a replacement but a strategic tool that – when used thoughtfully – enhances creative freedom. We collaborate closely with a well curated network of innovative AI artists who expand our horizon and open up new visual worlds.
In addition to our creative work, we are committed to a low-emission, resource-saving and climate-friendly production method based on the 6R’s: Rethink, Refuse, Reduce, Reuse, Recycle and Redefine. Our production office has been carbon neutral since 2018 and our productions adhere to Green Production Guidelines which we created with green consultant Korina Gutsche. Every year, we support regional and worldwide environmentally certified projects which make an important contribution to achieving the Sustainable Development Goals of the United Nations.
We are committed to make a social contribution to society with our creative video production company. We donate 10% of our profit each year to support regional as well as international social projects. Some of the projects we support are: Terre des Femmes, with campaigns for equal rights for girls and women everywhere in the world, Moabit hilft e.V., a non-profit association who work as an active citizens' initiative for the protection of persecuted persons and refugees and effektiv-spenden.org, a non-profit donation platform, which presents some of the most effective aid organizations in the world.